Yeah. Nobody expects to be able to walk into McDonald’s and sit at a table all day using wifi without buying anything. Same goes for any restaurant or cafe to be honest, except maybe ones in public libraries or on college campuses.
But, and this may be an important difference, McDonald’s and restaurants aren’t a coffee house that built its rep on the backside of an homage to Viennese coffee houses - see the decor similarities and learn about “suspended coffees” - in the hopes of filling the shop with literati and being just so damned hip that they were their own advertisement. And that worked a treat for it.
And now it’s tearing up its Austrian passport. And now it will be as American as McDonald’s, which has a 20-minute target for table turning.
Yeah. Nobody expects to be able to walk into McDonald’s and sit at a table all day using wifi without buying anything. Same goes for any restaurant or cafe to be honest, except maybe ones in public libraries or on college campuses.
But, and this may be an important difference, McDonald’s and restaurants aren’t a coffee house that built its rep on the backside of an homage to Viennese coffee houses - see the decor similarities and learn about “suspended coffees” - in the hopes of filling the shop with literati and being just so damned hip that they were their own advertisement. And that worked a treat for it.
And now it’s tearing up its Austrian passport. And now it will be as American as McDonald’s, which has a 20-minute target for table turning.