misk@sopuli.xyz to Technology@lemmy.worldEnglish · 1 year agoSome veteran YouTube staff think Shorts might ruin YouTubewww.theverge.comexternal-linkmessage-square249fedilinkarrow-up1920arrow-down124cross-posted to: hackernews@derp.foo
arrow-up1896arrow-down1external-linkSome veteran YouTube staff think Shorts might ruin YouTubewww.theverge.commisk@sopuli.xyz to Technology@lemmy.worldEnglish · 1 year agomessage-square249fedilinkcross-posted to: hackernews@derp.foo
minus-squarekent_eh@lemmy.calinkfedilinkEnglisharrow-up3·1 year ago because it can pull people to the longer content. In the experience of many youtubers, the shorts audience and long format audience is 2 distinctly different groups with almost no overlap. Shorts may drive subscriptions, but it doesn’t significantly translate to more views or watch time on normal videos.
In the experience of many youtubers, the shorts audience and long format audience is 2 distinctly different groups with almost no overlap.
Shorts may drive subscriptions, but it doesn’t significantly translate to more views or watch time on normal videos.