I’m an atheist, however my personal interpretation of the afterlife is how people remember you. That way you’re judged by your peers (all of humanity).
So arguably being famous is a very good deal, as many more people will remember you. However if you’re a shitty bastard, like Limbaugh, you’ll be remembered as a greedy count for quite some time before forgetfulness sets in.
Deservedly so imho
Have you tried?