Tinder has rolled out an ultra-premium subscription tier to its dating app users, charging $499 per month to access features like exclusive search and matching.
If tinder wanted to improve its revenue, it should keep improving its user experience. They got swiping and messaging. And that’s it. They don’t have organization, they don’t have follow-ups, they don’t have find my matches by location, they don’t have a notes field, they don’t have show me people currently online.
There’s a huge amount of UI improvement just sitting on the table that they’re not touching. If they close that gap they could just be the ultimate hookup app forever.
They’re leaving more casual hookup apps like Grindr, just to innovate, and grab their user base.
hell they hardly have messaging. Dating apps suck all around and you really barely get any additional functionality when you pay for a normal subscription
If tinder wanted to improve its revenue, it should keep improving its user experience. They got swiping and messaging. And that’s it. They don’t have organization, they don’t have follow-ups, they don’t have find my matches by location, they don’t have a notes field, they don’t have show me people currently online.
There’s a huge amount of UI improvement just sitting on the table that they’re not touching. If they close that gap they could just be the ultimate hookup app forever.
They’re leaving more casual hookup apps like Grindr, just to innovate, and grab their user base.
hell they hardly have messaging. Dating apps suck all around and you really barely get any additional functionality when you pay for a normal subscription